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Meet Nelson, Coupland, and Alice — the faces of tomorrow’s book. Watch global design and innovation consultancy IDEO’s vision for the future of the book. What new experiences might be created by linking diverse discussions, what additional value could be created by connected readers to one another, and what innovative ways we might use to tell our favorite stories and build community around books?
IDEO Cambridge may be the geekiest design studio ever. Cambridge, Massachusetts, is home to some of the most brilliant minds in the world at both Harvard and MIT. Ideo’s studio is right in the middle of these two institutions and is harnessing the location’s brain power in its design.
Watch the video: IDEO Cambridge