A strategy called “design thinking” has helped numerous entrepreneurs and engineers develop successful new products and businesses. But can design thinking help you create healthful habits?
There can be little doubt: design thinking is all the rage. However, questioning this vaulted rhetoric is healthy — it’s never a good idea to jump on a bandwagon blindly. After all, can something so seemingly simple — so ostensibly obvious — really be so revolutionary?
Empathy Maps help to rapidly put your team in the user’s shoes and align on pains and gains — whether at the beginning of a project or mid-stream when you need to re-focus on your user.
A significant challenge for much local government is understanding what constituents want and need. The top-down approach that many agencies employ can create a disconnect between services and who’s being served.
If we want design to be at the core of the business, we need to know how to evaluate its maturity.